Our process
We put the customers' business and user needs at the centre to build innovative and effective design solutions.
Learn business goals, user insight to ensure that product will be designed in the right direction for business to grow.
Represent your target users types. Analyze how they really think, act, and feel in the context of their business objective.
Qualitative Testing: Observe, conduct interview and focus group to validate target users' insight and behavior.
Quantitative Testing: Use remote usability testing to understand how users react and interact with application/website.
Organize information/functionality in a clear and logical way to help users easily navigate among the screens in the system.
Sketch out and refine different design solution ideas before settling on one option.
Create wireframe, which is the skeleton of the website, app and contains full information and functionality of the system.
Create the look & feel for the system by using typography, color, spaces, images and illustrations.
Define guidelines for design elements to ensure consistency throughout the system.
Define specifications for every design element in the design.
Convert all UI design into HTML, CSS and Javascript, ensuring that the application looks exactly as designed and run smoothly in different platforms.
Create a representation of the final product which simulates user interaction with the interface.
Review the output from development team and ensure the design was implemented correctly.
